Top
NEWS REAL

The newly unveiled logo for the Paris 2024 Summer Olympic and Paralympics Games combines two iconic symbols associated with the Games – a gold medal and the Olympic torch – which combine to form an image of Marianne, a female figure representing the French Republic  This is the first time the Olympic logo will be shared with the Paralympic Games.

• The late golf icon Arnold Palmer will be commemorated with a Forever Stamp from the U.S. Postal Service in 2020. The stamp features James Drake's action photo of Palmer at the 1964 U.S. Open at Congressional Country Club in Bethesda, Md. Art director Antonio Alcalá designed the stamp.

• Dr Teal's Epsom Salts has signed All Pro TE Jason Witten (Dallas Cowboys) and two-time defending Defensive Player of the Year Aaron Donald (Los Angeles Rams) to explain in marketing the “benefits of balancing rigorous workouts with regimented muscle recovery in order to achieve and maintain peak performance.”

• Sacramento, California's capital city, has been awarded an MLS expansion team with Sacramento Republic FC becoming the league's 29th team and beginning play in MLS in 2022. The club will build a new, $300 million, 20,100-seat soccer stadium in the downtown Railyards District. 

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

The Rise Of Skywalker See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Tuesday
Feb272018

Team USA, NBC Sports, Marketers Ready To Rock ā€™Nā€™ Roll South Korea Paralympics

By Barry Janoff

February 27, 2018: With members of Team USA back home savoring their Winter Games medals and memories of South Korea, members of Team USA Paralympic squad are preparing for their time in PyeongChang, March 9-18.

The 74-member U.S. team, which includes six guides for visually impaired athletes, is comprised of 20 women and 54 men.

On the team: One married couple (Alpine skiers Danelle and Rob Umstead), 17 parents, 11 defending gold medalists and 18 military veterans.

The U.S. roster also includes three Paralympians who have competed at every Winter Games since 2006: Laurie Stephens (Alpine skiing), Tyler Walker (Alpine skiing) and Steve Cash (sled hockey).

Stephens is the most decorated woman athlete with six Paralympic medals in alpine skiing: two gold, two silver and two bronze.

Cash is the most decorated male Paralympian with three medals in sled hockey, including two golds.

The Paralympic Games will include as many as 670 athletes, a 24% increase versus the 539 athletes that competed in 2014 Sochi. That includes a 44% increase in the number of female athletes set compete versus Sochi.

IOC partners for the Paralympics include Alliance, Atos, BP, Ottobock, Panasonic, Samsung, Toyota and Visa

IOC top-tier partners include Alibaba, Atos, Bridgestone, Coca-Cola, Dow, GE, Intel, Omega, Panasonic, Porcter & Gamble, Samsung, Toyota and Visa.

USOC partners include 24 Hour Fitness, Chobani, Deloitte, DeVry, Dick’s, The Hartford, Hershey, Kellogg’s, Liberty Mutual, Milk Life, Nabisco, Nike, Oakley, Polo Ralph Lauren, Smucker’s, United and USG.

NBC Sports’ platforms will air more than 250 hours of the PyeongChang Paralympics, beginning with the March 9 Opening Ceremony and running through March 18.

Coverage includes 94 hours on TV, up from the 50 hours during the Sochi Paralympics in 2014.

Toyota will be NBC Olympics' presenting sponsor of the Paralympics. Toyota will also be the exclusive auto advertiser of NBC Olympics’ coverage of the Paralympic Winter Games across the linear and digital networks of NBCUniversal.

Toyota branding will also be included within NBC Olympics’ extensive linear, digital and social media promotional campaigns.

Toyota has activated worldwide with a "Mobility For All" multi-platform campaign. Among other marketing partners, The Hartford effort for the Paralympics is "I Will." Kellogg's has "What Gets You Started."

In addition NBC’s 94 hours on NBC and NBCSN, 156 hours of streaming coverage will be available via NBCSports.com and the NBC Sports app for desktops, mobile devices, tablets, and connected TVs. OlympicChannel.com and the Olympic Channel app will also stream the Paralympic content that is televised on Olympic Channel.

Among the Team USA Paralympics with sponsor backing are:

• Keith Gabel, snowboard: The Hartford, Nike
• Stephanie Jallen, Alpine Skiing: Toyota
• Andrew Kurka, Alpine skiing: The Hartford,
• Nickko Landeros, sled hockey: United (pictured below)
Oksana Masters, Nordic skiing: Toyota, The Hartford, Visa, Nike, Fujitsu, KT Tape
• Alana Nickols, Alpine skiing: Toyota
Amy Purdy, snowboard: Toyota, Coca-Cola, Bridgestone, GoPro
• Rico Roman, sled hockey: Toyota, Comcast, Deloitte
• Mike Shea, snowboard: The Hartford,
• Mike Shultz, snowboard: Kellogg’s (pictured above)
Evan Strong, snowboard: Bridgestone, Toyota, The Hartford, J.M. Smucker, Nike
• Danelle Umstead Alpine Skiing: Toyota, Comcast, Deloitte

Team USA’s 74 athletes will compete throughout the nine days of Paralympic competition in five sports: alpine skiing, Nordic skiing (which includes biathlon and cross-country), snowboarding, sled hockey and wheelchair curling.

The 2018 U.S. Paralympic Team features 41 returning Paralympians who have won a combined haul of 39 Paralympic medals.

Alpine skiier Ally Kunkel is the youngest athlete on the team at 16, and the only athlete born after 2000. Alpine skier Mark Bathum is the most senior member of the team at 59.

(See the full Team USA roster here.)

“There is arguably no event in the world more inspiring than the Paralympics, and it’s our privilege to tell the captivating stories of these world-class athletes,” Gary Zenkel, president of NBC Olympics, said during a media conference call earlier this month.

”Without question, our increase in coverage — nearly double the hours televised in Sochi — would not be possible without the support of Toyota, which has brought to the Paralympics an unprecedented enthusiasm for the event, the athletes, and the mission,” said Henkel.

Toyota Top Sponsor For NBC Paralympics Coverage

Toyota Improves ‘Impossible Odds’ For Olympic, Paralympic Athletes

The Hartford Launches ‘I Will’ Marketing for 2018 Paralympics

Back to Home Page