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• In conjunction with the official grand opening of its Americas headquarters, Bridgestone Americas, Inc. and the Nashville Predators unveiled an additional five-year extension for the naming rights agreement for Bridgestone Arena, home of the Nashville Predators. Initially signed in March 2010, the extended terms now ensure Bridgestone naming rights through 2025. Financial terms were not shared.
• Research, marketing and consulting firm NewZoo, San Francisco, has increased its estimate of the market size for global games for 2016-20 “based on an even stronger performance than anticipated in the first three quarters of the year. NewZoo now says that the global games market would generate $116 billion in game software revenues, $7.1 billion higher than previously estimated and nearly 11% growth vs. 2016. The firm now estimates that the category will hit $143.5 billion in 2020.

• Univision Deportes said it would conclude the year as the “leading sports brand delivering the most soccer viewing in the country throughout 2017.” Univision Deportes said this past year it earned the highest share of soccer viewing in the U.S. among 29 networks broadcasting live soccer, claiming over 40% of all viewing across the networks of Univision. It also said it led the industry by “broadcasting 19 out of 20 top-rated club soccer matches in 2017, regardless of language.”
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are: Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which would be the 70th All-Star Game in league history.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

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NYSportsJournalism.com + Topic Of Requested Search

NBA; "Gift of Basketball' 'Star Wars Jedi' Ads Below

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CFB Title Games '21-24
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NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Feb082017

USOC, IOC, NBC Launch One Year Until 2018 Winter Olympics Campaigns

By Barry Janoff

February 8, 2017: While there could be some people still shaking sand out of their shoes from the 2016 Olympics in Rio de Janeiro this past summer, and while many are working to bring the 2024 Summer Games to Los Angeles, NBC Sports wants you to think one year down the road to the 2018 Winter Games.

Today (Feb. 8) marks the one-year-out date to the Winter Games XXIII, scheduled to run Feb. 8-25, 2018, in PyeongChang, South Korea.

To mark the occasion, NBCUniversal has unveiled a multi-level campaign that includes TV, print, athlete activation and integration into its portfolio of broadcast, cable, digital, regional, local and radio assets.

"One year out is always the beginning of our comprehensive Olympic consumer engagement plan in which we use the unmatched power of NBCUniversal’s promotional and editorial assets to connect viewers to the athletes and the Games," Jenny Storms, CMO for NBC Sports Group, said in a statement. "Our 2018 campaign will focus on the stories of the athletes more than ever before."

A pair of TV spots were unveiled to mark the one-year-out events: "Hello, World: The Winter Olympics In One Year" and "Meet The Stars."

NBCUniversal plans a "road block" Feb. 8, 8PM ET/PT) that consists of a 60-second Olympic spot voiced by This Is Us star Milo Ventimiglia. It airs across more than a dozen NBCU broadcast and cable networks, including NBC, NBCSN, Golf Channel, Bravo, CNBC, MSNBC and USA Network.

NBCUniversal will digitally display one-year-out promotional and editorial content across its more than 50 websites. Most Web sites will stream the 60-second Olympic promo, display banner advertising, and/or dedicate editorial content consistent with the site’s brand.

NBC began to air 100 hours of winter sports coverage this past November, with events that will run through March including the FIS Freestyle Skiing World Cup (Feb. 10-11), ISU Four Continents Figure Skating Championships (Feb. 15-18), FIS Alpine Skiing World Cup (March 17) and the IBSF Bobsled and Skeleton World Cup (March 18-19).

NBC brought a full roster of potential Winter Games athletes to New York for in-person and on-air events, including Shaun White (snowboarding), Gracie Gold (skating), Hilary Knight and other members of the U.S. National Women’s Hockey Team and members of the U.S. National Sled Team.

NBC has had exclusive U.S. coverage of every Summer Olympic Games since Seoul in 1988 and every Winter Olympics Games since Salt Lake City in 2002. In 2011, NBCUniversal extended its TV rights deal for the Olympics through 2020 for $4.38 billion, and in 2014 again extended those rights through 2032 for $7.65 billion, according to industry analysts.

The U.S. Olympic Committee joined NBCU in celebrating the one-year-out date with various marketing and athlete activations in the U.S. and South Korea.

That includes a dedicated PyeongChang microsite with sport previews, news, videos, a six-part series celebrating Team USA’s top athletes and storylines; and behind-the-scenes content from winter athletes training at the U.S. Olympic Training Centers.

In South Korea, members of the local host group and International Olympic Committee set into motion an Omega countdown clock, which will run until the Games begin next February.

"In one year’s time the world will witness the Republic of Korea’s ability to deliver fantastic Olympic Games," Gunilla Lindberg, chairman for the IOC’s PyeongChang 2018 Coordination Commission and an IOC executive board member, said in a statement.

"One year out is always the beginning of our comprehensive Olympic consumer engagement plan in which we use the unmatched power of NBCUniversal."

"It will also mark 30 years since this great city of Seoul hosted the Olympic Games in 1988. The Olympic Winter Games next year will be a truly fantastic event that will inspire people all over the world. We are very proud to count on Omega once again as the official timekeeper of the Olympic Games," said Lindberg.

Global International Olympic Committee partners include Atos, Bridgestone, Coca-Cola, Dow, GE, McDonald’s, Omega, Panasonic, Procter & Gamble, Sansung, Toyota and Visa.

USOC partners include 24 Hour Fitness, Chobani, Comcast, Deloitte, DeVry University, Dick’s Sporting Goods, The Hartford, Hershey, Kellogg’s, Liberty Mutual, Nike, Oakley, Ralph Lauren, Smucker’s and United.

According to NBC’s Storm, "By curating fun and personable content from the athletes’ very own social media accounts, we’re able to introduce the public to emerging stars such as Nathan Chen and Chloe Kim, and reconnect them to Olympic champions such as Lindsey Vonn and Shaun White."

NBC Sports Preps For 2018 Winter Games

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