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• ESPN said it would add two late-night shows to its programming line-up beginning Jan. 28, 2019: Now or Never (ESPN2) hosted by Steve Covino, Rich Davis, and Janelle Marie Rodriguez; and Ahora o Nunca (ESPN Deportes),hosted by ESPN Deportes’ Mauricio Pedroza, Herculez Gomez and Janelle Marie Rodriguez. The shows “will be dedicated to covering the intersection of sports and pop culture for young, multicultural sports fans.”

• Sports apparel firm Fanatics, which has alliances with most of the major pro sports leagues, has signed its first college deal, with the University of Oregon, to become a licensee, manufacturer and retailer for the University’s apparel, headwear and numerous other product categories. The deal, which begins Jan. 1, 2020, was put at $25 million for ten years by industry analysts. Nike and Columbia Sportswear will remain as prominent University of Oregon partners.

• The 2019 Bridgestone NHL Winter Classic between the  Boston Bruins and host Chicago Blackhawks is scheduled for Jan. 1 outdoors in Notre Dame Stadium. Before that happens, Road To The NHL Winter Classic docu-series returns to go behind the scenes with both teams, with the three-week, limited series premiering in the U.S. Dec. 19 on NBCSN (11:30 PM ET).  The series is produced by Ross Greenburg Productions in association with NHL Original Productions.

• Seeking to continue expanding its presence in China, the NFL has signed a digital partnership with Youku, the video entertainment platform for Alibaba Group, intended to “bring high-quality football programming to Chinese fans.” Weekly programming on Youku's sports channel will feature game highlights and behind-the-scenes stories from NFL games, including the Super Bowl, NFL Kickoff, Thanksgiving, NFL Draft and NFL International series.

POLL POSITION

Eight Teams And Venues For XFL 2020

• Dallas – Globe Life Park
• Houston – TDECU Stadium
• Los Angeles – StubHub Center
• New York/New Jersey – MetLife Stadium
• St. Louis – The Dome at America’s Center
• Seattle – CenturyLink Field
• Tampa Bay – Raymond James Stadium
• Washington, DC – Audi Field

See full story here.

KEEPING SCORE

BABE RUTH MEMORABILIA AUCTION

A live auction is scheduled to take place in Yankee Stadium on June 15, 2019 under the auspices of Hunt Auctions, to include 100s of items from the Babe Ruth family that have been in their possession since he passed away in 1948, most of which have not been seen in public. A portion of the proceeds will go to charity.

Among the items: 
• Babe Ruth Professional Model cleats
• Babe Ruth 60th Home Run Autographed display piece
• Babe Ruth 1934 Tour of Japan Champion Batsman presentational trophy
• Lou Gehrig signed and inscribed photograph to Babe Ruth
• Babe Ruth's 1930-31 New York Yankees "Better year than President" player contract
• Babe Ruth 1935 Boston Braves autographed contract agreement
• Babe Ruth personal check ledger with related signed documents
• Babe Ruth single signed baseballs and autographed photographs
• Babe Ruth 1934 Tour of Japan presentational pass
• Babe Ruth personal photographic albums including autographed exemplars
• Babe Ruth 12 Point Deer Trophy Mount with photographic provenance

Other items not from the Ruth family include:
• Babe Ruth Professional Model Bat with Home Run Notches c.1926-29
• Babe Ruth "Bustin Babes" barnstorming equipment travel case c.1920s (Waite Hoyt provenance)
• Highly significant 1923 New York Yankees World Championship presentational Spalding trophy
• 1923 New York Yankees World Champions team autographed ledger sheet

BUY SELL

Weekend Box Office Nov. Dec. 7-9
1. Ralph Breaks the Internet $16.1M
2. The Grinch $15.7M
3. Creed II $10.3M
4. Fantastic Beasts: Crimes of Grindelwald $6.8M
5. Bohemian Rhapsody $6M
6. Instant Family $5.6M
7. Green Book $3.9M
8. Robin Hood $3.6M
9. Possession of Hannah Grace $3.2M
10. Widows $3.1M

SOURCE: COMSCORE.com

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Dec072017

Visa Bringing Touch, Sound, Animation, Interactive Buying To Games, Marketing

By Barry Janoff

December 7, 2017: Visa wants fans, viewers, consumers and athletes to use all of their senses during the 2018 Winter Games.

Visa has unveiled two platforms to support its position as the official payment technology partner of the Olympic and Paralympic Games, both to be implemented for the Games in South Korea.

Visa said it would make it possible for people to dress like Team USA athletes while watching the Games at home by using Visa Checkout at a new Web site, where they can buy gear from the Team USA Shop.

NBCUniversal, the exclusive U.S. English-language broadcast partner for the Games, said it would for the first time during Winter Games coverage integrate the platform into on-air prompts and digital channels, “directing fans to a new shopping experience that features similar products to what they are seeing on athletes.”

The featured Team USA Gear presented by Visa from the Team USA Shop, powered by Fanatics, will include sweatshirts, beanies, mittens, T-shirts and hats, with purchases supporting Team USA athletes.

Visa said that the platform is now live with apparel available for purchase, but that the Opening Ceremony would mark the first time the shopping platform updates in real-time, an element that would continue throughout the Games.

Team Visa athletes, including Mikaela Shiffrin, Chloe Kim, Gus Kenworthy and Hilary Knight, will be featured on the platform when they are competing or appearing.

“We are committed to making the at-home viewing experience as engaging for fans as possible,”Dan Lovinger, evp-ad sales and sales marketing for NBC Sports Group, said in a statement. “Incorporating a retail component into our broadcast is just another way fans can bring the Games into their home and support their favorite athletes.”

Visa has also unveiled what it called a “suite of sensory branding cues that will support the Visa brand in an expanded universe of connected, payment-enabled devices.”

According to Visa, these new sound, animation and haptic (vibration) cues will help “signify completed transactions in digital and physical retail environments when you pay with Visa.”

The sound of Visa will debut in Visa’s global ad campaign ahead of the Winter Games.

“For 60 years, the Visa brand has been a global symbol of innovation, speed, trust and security,” Lynne Biggar, chief marketing and communications officer for Visa, said in a statement. “As payments become increasingly embedded in commerce, the notion of ‘Everywhere You Want To Be’ takes on even greater meaning for our brand.

“As new payment experiences continue to take shape in the world, this suite of sensory branding elements will give consumers the assurances we know they want every time they use Visa.”

Visa previously unveiled three wearables devices capable of completing payments, including NFC-enabled payment gloves, commemorative Olympic pins and stickers that allow fans and athletes to complete seamless and secure transactions with a simple tap at any contactless-enabled terminal.

Visa said that sensory branding would be available as a software development kit (SDK) on the Visa Developer Platform and through the Visa Ready program for deeper integration requirements in 2018.

Visa said it is also developing pilot programs with a national merchant and POS hardware vendors for 2018.

Visa Hits The Olympics With Glove, Pin Payment Options

Visa Builds Global Team For Winter Games

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