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• In conjunction with the official grand opening of its Americas headquarters, Bridgestone Americas, Inc. and the Nashville Predators unveiled an additional five-year extension for the naming rights agreement for Bridgestone Arena, home of the Nashville Predators. Initially signed in March 2010, the extended terms now ensure Bridgestone naming rights through 2025. Financial terms were not shared.
• Research, marketing and consulting firm NewZoo, San Francisco, has increased its estimate of the market size for global games for 2016-20 “based on an even stronger performance than anticipated in the first three quarters of the year. NewZoo now says that the global games market would generate $116 billion in game software revenues, $7.1 billion higher than previously estimated and nearly 11% growth vs. 2016. The firm now estimates that the category will hit $143.5 billion in 2020.

• Univision Deportes said it would conclude the year as the “leading sports brand delivering the most soccer viewing in the country throughout 2017.” Univision Deportes said this past year it earned the highest share of soccer viewing in the U.S. among 29 networks broadcasting live soccer, claiming over 40% of all viewing across the networks of Univision. It also said it led the industry by “broadcasting 19 out of 20 top-rated club soccer matches in 2017, regardless of language.”
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are: Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which would be the 70th All-Star Game in league history.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Oct202010

Vizio Comes Up Smelling Like Roses In Rose Bowl Naming Rights Deal

October 20, 2010: The college football bowl game known as "The Granddaddy of Them All" is getting a new presenting sponsor as electronics company Vizio Inc., has signed a deal to attach its name to the Rose Bowl.

The deal takes effect with the 2011 Rose Bowl Game presented by Vizio this January and runs through 2014, when the Rose Bowl venue will host the Vizio BCS National Championship Game.

Financial terms of the deal were not disclosed. Vizio takes over naming rights from Citi, which had been the presenting sponsor of the Rose Bowl since 2004 and was title sponsor of the BCS National Championship Game this past January. The deal with Irvine, Calif.-based Vizio includes logo rights for marketing and Rose Bowl-related products and events.

The Rose Bowl features the champions of the Pac-10 and Big Ten. The 2011 game will also be the first broadcast on ESPN, which now has broadcast rights for the entire BCS series.

Vizio is currently the official HD sponsor of "SportsCenter" and "ESPN College Football" and will "maintain these positions throughout the term of the deal," according to the company.

The Rose Bowl stadium is located outside of Los Angeles in Pasadena. The Vizio deal comes on the heels of the Pasadena City Council approving a $152 million renovation and financing plan for the 88-year-old stadium, including 30-year lease extensions with UCLA and the Tournament of Roses. The first Bowl game was played there in 1902.

"Sports fans, particularly football fans, are a critically important audience for our brand as it continues to grow and expand."

"Sports fans, particularly football fans, are a critically important audience for our brand as it continues to grow and expand," Randy Waynick, Vizio chief sales officer, said in a statement. "Serving as presenting sponsor of the 'Granddaddy of all Bowl Games' provides a rare opportunity to reach a captive audience on New Year's Day. It also provides tremendous marketing potential leading up to the game during the critical holiday buying season.

According to Ed Erhardt, president for ESPN customer marketing and sales, "Taking an enhanced and major stake in college football will give Vizio significant new opportunities to connect with the college football fan. Together with the Tournament of Roses, we look forward to working with Vizio to maximize their new sponsorship throughout the season and especially with the Rose Bowl Game itself."

In addition to its ESPN alliance, Vizio is not a stranger to sports, having used NFL running back LaDainian Tomlinson, now with the New York Jets, as a spokesman when he was with the San Diego Chargers. The company also ran a spot during Super Bowl XLIV this past February starring Beyoncé Knowles-Carter.

This is the second college bowl game this week to acquire a new sponsor, with GoDaddy.com signing a deal to take over naming rights to the former GMAC Bowl.

Go Daddy Vows: 'College Football Will Never Be The Same'

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