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What Are You Watching In June 2018?
 
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• The NBA London Game 2019 will feature a regular-season game between the Washington Wizards and the New York Knicks in The O2 on Thursday, Jan. 17. Marketing partners include Foot Locker, Gatorade, Nike, SAP and Tissot, with additional partners to be unveiled in the coming months.

• The Denver Broncos home field is getting a temporary name change to Broncos Stadium at Mile High. It had been Sports Authority Field at Mile High, but the national sporting goods retailer, which had been based in Englewood, Col., ceased operations in July 2016. A search for a more permanent naming rights holder is currently underway.

• Per AP Sports: Burger King in Russia ran a promotion on social media offering a lifetime supply of Whoppers to any women who become pregnant by World Cup players. The offer was then deleted, In a statement Wednesday to AP, Burger King said, “We are sorry about the clearly offensive promotion that the team in Russia launched online. (It) does not reflect our brand or our values and we are taking steps to ensure this type of activity does not happen again.”

• The PGA TOUR has signed a deal with Facebook to distribute exclusive Saturday and Sunday live competition coverage, on a free basis, from eight tournaments leading into the FedExCup Playoffs for the 2017-18 season. Airing on Facebook Watch in the U.S., coverage begins at the Travelers Championship on June 23-24. Other events in 2018 include: Quicken Loans National; A Military Tribute at The Greenbrier; John Deere Classic; RBC Canadian Open; World Golf Championships-Bridgestone Invitational; Wyndham Championship; and The Northern Trust.

KEEPING SCORE

Top-Selling MLB Jerseys (Jan.-May 2018)

1. Jose Altuve Houston Astros
2. Aaron Judge New York Yankees
3. Clayton Kershaw Los Angeles Dodgers
4. Giancarlo Stanton New York Yankees
5. George Springer Houston Astros
6. Anthony Rizzo Chicago Cubs
7. Kris Bryant Chicago Cubs
8. Shohei Otani Los Angeles Angels
9. Carlos Corea Hoston Astros
10. Mookie Betts Boston Red Sox
11. Mike Trout Los Angeles Angels
12. Cody Bellinger Los Angeles Dodgers
13. Buster Posey San Francisco Giants
14. Javier Baez Chicago Cubs

SOURCE: MLBShop.com

BUY SELL

WEEKEND BOX OFFICE (June 15-17)

1. Incredibles 2 - Disney - $180 M ($231.5M worldwide)
2. Ocean's 8 - Warner Bros. - $19.6M
3. Tag - Warner Bros. - $14.6M
4. Solo: A Star Wars Story - Disney - $9.1M
5. Deadpool 2 - 20th Century Fox - $8.8M
6. Hereditary - A24 - $7M
7. Superfly - Sony - $6.3M
8. Avengers: Infinity War - Disney - $5.3M
9. Adrift - STX Entertainment - $2.1M
10. Book Club - Paramount - $1.9M
11. A Wrinkle In Time - Disney - $1.8M
12. Gotti - Vertical Entertainment - $1.7M

NOTE: Jurassic World: Fallen Kingdom - Universal $173.6M international (opens in U.S. June 22)

SOURCE: COMSCORE.com

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Men's Hoops Are 'Toxic'
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CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Nov062017

PepsiCo Expands Alliance With Warriors, Becomes Founding Partner At New Arena

Special To NYSportsJournalism.com

November 6, 2017: PepsiCo, already an established partner with the defending NBA champion Golden State Warriors, is expanding and extending its alliance with the team, signing a multi-year deal that includes becoming a Founding Partner at the franchise’s new arena, scheduled to open for the 2019 season.

This agreement builds on a current deal with PepsiCo's Gatorade brand but now names the company as the team’s exclusive snacks and non-alcoholic beverage provider for the team, which will carry over when the Warriors move from Oakland’s Oracle Arena to the Chase Center in San Francisco (see in an artist's rendition).

PepsiCo will also have in Chase Center a 10,600-square-foot Pepsi-branded club, which will have about 1,000 seats, according to the team.

PepsiCo joins current Chase Center Founding Partners Accenture and United Airlines and naming rights partner Chase.

PepsiCo is also an official partner with the NBA.

Financial terms of the Warriors deal were not released.

"PepsiCo has been a great partner to the Warriors over the years and we're excited to grow our partnership and expand it to include the nearly 200 annual events we will hold at Chase Center and a variety of events throughout the entire district," Rick Welts, Warriors president and COO, said in a statement.

“For our Founding Partnerships, we are looking for brands and companies that are innovative and truly understand the sports and entertainment world, providing our fans with the best fan experience possible."

Welts said the PepsiCo's "unique understanding of sports and entertainment, combined with its array of popular food and beverage products that align with consumer trends, makes this collaboration an important part of our future success."

Under terms of the new alliance, PepsiCo would have selling, dispensing and serving rights of its food and beverage brands during the final two years at Oracle Arena. PepsiCo also has marketing rights with the Warriors, including mobile, TV, digital assets and local media and retail promotional opportunities.

PepsiCo will retain these same exclusive rights at Chase Center when it opens in the Fall of 2019. 

In addition to Gatorade, PepsiCo's food and beverage portfolio includes Ruffles, Rold Gold, Cheetos, Doritos, Pepsi, Mountain Dew, Mountain Dew Kickstart, Lipton iced tea, Tropicana.

According to Adam Harter, vp-marketing and cultural connections for PepsiCo North America Beverages, “We value our long-term relationship with the celebrated Golden State Warriors and are honored to be a Founding Partner of Chase Center.

“We offer consumers a wide variety of food and beverage choices to meet every occasion and lifestyle, and are pleased to continue to bring our vast portfolio of products to the Warriors community and Chase Center guests.”

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