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NEWS REAL

The newly unveiled logo for the Paris 2024 Summer Olympic and Paralympics Games combines two iconic symbols associated with the Games – a gold medal and the Olympic torch – which combine to form an image of Marianne, a female figure representing the French Republic  This is the first time the Olympic logo will be shared with the Paralympic Games.

• The late golf icon Arnold Palmer will be commemorated with a Forever Stamp from the U.S. Postal Service in 2020. The stamp features James Drake's action photo of Palmer at the 1964 U.S. Open at Congressional Country Club in Bethesda, Md. Art director Antonio Alcalá designed the stamp.

• Dr Teal's Epsom Salts has signed All Pro TE Jason Witten (Dallas Cowboys) and two-time defending Defensive Player of the Year Aaron Donald (Los Angeles Rams) to explain in marketing the “benefits of balancing rigorous workouts with regimented muscle recovery in order to achieve and maintain peak performance.”

• Sacramento, California's capital city, has been awarded an MLS expansion team with Sacramento Republic FC becoming the league's 29th team and beginning play in MLS in 2022. The club will build a new, $300 million, 20,100-seat soccer stadium in the downtown Railyards District. 

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

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NYSportsJournalism.com + Topic Of Requested Search

New Balance Kawhi Reign See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Main
Thursday
Dec202018

NBA Warriors, LeBron Top MVPindex List Of Most Valuable In Social Media Sports

By Barry Janoff

December 20, 2018: The Golden State Warriors are not only the two-time defending NBA champions and winners of three of the past four NBA titles, but the team is the champion of social media among teams in the NBA, NFL, MLB, NHL and MLS.

The Warriors social footprint is worth an estimated $512 million, with a total social media engagement of more than 282 million engagements between Jan. 1-Dec. 12, 2018, according to MVPindex, a social media sports and entertainment measurement and evaluation platform.

The team has almost six million followers on Twitter, more than 11.2 million followers on Facebook and some 10.3 million followers on Instagram.

Among its players, Stephen Curry has 13 million followers on Twitter and more than 8.2 million on Facebook; and Kevin Durant has 17.4 million followers on Twitter and more than 10.3 million on Facebook.

The NBA has four of the Top Five spots on the MVPindex Engagement Value Assessment list, with the Warriors followed by the Cleveland Cavaliers ($365 million), Los Angeles Lakers ($294 million) and the Boston Celtics at No. 5 ($180 million).

MVPiindex said its EVA is based on engagements including Twitter, Facebook, Instagram and YouTube from Jan. 1-Dec. 12, 2018.

The Los Angeles Dodgers are No. 4 overall with an EVA of $269 million.

The Dallas Cowboys are the NFL’s top franchise on the list at No. 6 overall with an EVA of $173 million.

The ranking of both the Cavaliers and Lakers were impacted by LeBron James, who moved from Cleveland to Los Angeles as a free agent during the summer.

According to MVPindex, “At the beginning of 2018, the Lakers already had more social followers than any other NBA team with 34 million, but the team added an additional three million with the addition of the league's top player.

“Not only have they added followers, but the Lakers have also capitalized on James' social popularity to drive engagement up 69% vs. 2017) and, more importantly, to increase their social value by 36% to $78 million.”

James has 41.8 million followers on Twitter (the most among all pro athletes in the U.S. and second in the world behind Cristiano Ronaldo’s 75.6 million) and nearly 123 million on Facebook (also tops among all pro athletes in the U.S.).

Among the Top 50 most valuable team in U.S. sports on social media in 2018, the MVPindex EVA includes 17 NFL teams, 14 NBA teams, 11 MLB teams and eight from the NHL.

The EVA Top 10 also includes the Houston Rockets ($164.9 million EVA), World Series champions Boston Red Sox ($163.8 million), New England Patriots ($151.9 million); and the Chicago Bulls ($139.1 million).

MVPindex said winning the Series helped the Red Sox generate 24.5 million more engagements versus 2017.

Concurrently, winning Super Bowl LII helped the Philadelphia Eagles double their overall engagement  (to 73.9 million) versus 2017. The Eagles finished No. 13 overall with an EVA of $111.5 million.

Fellow Philadelphia residents the 76ers also doubled their engagement versus 2017 (to 50.1 million), coming in No. 22 on the list with an EVA of $68.5 million.

The year's highest-performing NHL team was the Pittsburgh Penguins at No. 25 overall with an EVA of $66 million.

The Stanley Cup champion Washington Capitals were No. 45 overall with an EVA of $40.6 million.

The top MLS team was league champion Atlanta United at No. 64 with an EVA of $27 million.

MVPindex said its MVPindex Engagement Value Assessment evaluates all of the social activity throughout the past year to determine the potential market value of a property's social media footprint, including but not limited to: Reach (fans, followers, impressions), Engagement (likes, comments, shares, retweets, favorites) and Conversation (positive/negative mentions).

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