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NEWS REAL

Bahamas Red Cross donation site. #HelpUsHelp

• Tony Wyllie has been named regional president and managing director for Special Olympics North America. Wyllie most recently was svp-communications for the NFL’s Washington Redskins since 2010. His three-decade career also includes PR/communications with the St. Louis (now Los Angeles) Rams, Tennessee Titans and Houston Texans.

• The Los Angeles Clippers have signed a deal with Los Angeles-based tech firm Honey, which includes naming rights to team's renovated Honey Training Center: Home of the L.A. Clippers and its logo on team practice jerseys. According to Honey, "10 million-plus members worldwide use Honey's suite of free tools daily to save time and money when shopping online.”

• Washington Mystics forward-guard Elena Delle Donne has been named 2019 WNBA MVP.  It is the second MVP award for seven-year player, making her the first player in WNBA history to earn the honor with two different teams (2015 Chicago Sky).

• BMW Group Russia has signed a deal with tennis star Daniil Medvedev, currently ranked No. 4 in the world, who fell in five sets to Rafael Nadal in the recent U.S. Open Grand Slam finals. Medvedev, who will represent Russia in the inaugural ATP Cup tournament in Australia this January, will participate in various brand activities, including a BMW patch on his shirt, in Russia and worldwide .

• SoFi Stadium, which will be the new $6 billion home venue for the NFL’s Los Angeles Rams and Chargers beginning in 2020, will open July 25-26 with two Taylor Swift concerts.

• CBD edible company Bhang, Miami, has acquired Red Ace, a leading organic beverage company. Bhang plans to launch a Red Ace-branded line of CBD/terpene-style beverages and products, including functional sparkling beverages. Athlete ambassadors include Christian Ramirez, Russell Canouse and Kelyn Rowe (MLS) and Spencer Keiboom (Washington Nationals).

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (Sept. 14-Oct. 27), which includes the first public screening of the only known complete broadcast of Super Bowl I (then known as the AFL-NFL World Championship Game) in January 1967 between the Green Bay Packers and the Kansas City Chiefs

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

 Pro Football Hall of Fame First-Time Candidates Class of 2020
• DE John Abraham
• LB Lance Briggs
• WR/Special Teams Josh Cribbs
• RB Maurice Jones-Drew
• S Troy Polamalu
• DE Justin Smith
• WR Reggie Wayne
• LB Patrick Willis

The full list includes 122 players eligible to be selected to next year's class. Full story here.

KEEPING SCORE

Top Brands in 2019 Brand Keys “Consumer Loyalty Index”
• Airline: JetBlue
• Athletic Footwear:Nike
* Automotive: Hyundai
• Banks: Chase
• Beer: Corona Extra (regular), Miller Lite (Lite)
• Bottled Water: Dasani
• Casual Dining: Panera
• Coffee (OOH): Dunkin’
• Energy Drinks: Red Bull
• Headphones: Bose
• Ice Cream: Ben & Jerry’s
• Major League Sports: MLB
• Online Music: Slacker
* Online Retailer: Amazon
• Online Travel Booking: Booking.com
• Pizza: Domino’s
• QSR: Chick-fil-A
• Retail Sporting Goods: Dick’s
• Social Networking Sites: Instagram
• Soft Drinks: Coca-Cola (regular), Diet Coke
• Tequila: Jose Cuervo
• Ticketing Services: StubHub
• Vodka: Zubrowka
• Whiskey: Jack Daniel’s

FULL LIST HERE

BUY SELL

Weekend Box Office Sept. 13-15
1. It 2 $40.7M
2. Hustlers $33.2M
3. Angel Has Fallen $4.4M
4. Good Boys $4.3M
5. Lion King $3.6M
6. Hobbs & Shaw $2.8M
7. Overcomer $2.7M
8. The Goldfinch $2.6M
9. Peanut Butter Falcon $1.9M
10. Dora and the City of Lost Bold $1.9M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

ESPN SportsCenter: Hold See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Thursday
Dec202018

NBA Warriors, LeBron Top MVPindex List Of Most Valuable In Social Media Sports

By Barry Janoff

December 20, 2018: The Golden State Warriors are not only the two-time defending NBA champions and winners of three of the past four NBA titles, but the team is the champion of social media among teams in the NBA, NFL, MLB, NHL and MLS.

The Warriors social footprint is worth an estimated $512 million, with a total social media engagement of more than 282 million engagements between Jan. 1-Dec. 12, 2018, according to MVPindex, a social media sports and entertainment measurement and evaluation platform.

The team has almost six million followers on Twitter, more than 11.2 million followers on Facebook and some 10.3 million followers on Instagram.

Among its players, Stephen Curry has 13 million followers on Twitter and more than 8.2 million on Facebook; and Kevin Durant has 17.4 million followers on Twitter and more than 10.3 million on Facebook.

The NBA has four of the Top Five spots on the MVPindex Engagement Value Assessment list, with the Warriors followed by the Cleveland Cavaliers ($365 million), Los Angeles Lakers ($294 million) and the Boston Celtics at No. 5 ($180 million).

MVPiindex said its EVA is based on engagements including Twitter, Facebook, Instagram and YouTube from Jan. 1-Dec. 12, 2018.

The Los Angeles Dodgers are No. 4 overall with an EVA of $269 million.

The Dallas Cowboys are the NFL’s top franchise on the list at No. 6 overall with an EVA of $173 million.

The ranking of both the Cavaliers and Lakers were impacted by LeBron James, who moved from Cleveland to Los Angeles as a free agent during the summer.

According to MVPindex, “At the beginning of 2018, the Lakers already had more social followers than any other NBA team with 34 million, but the team added an additional three million with the addition of the league's top player.

“Not only have they added followers, but the Lakers have also capitalized on James' social popularity to drive engagement up 69% vs. 2017) and, more importantly, to increase their social value by 36% to $78 million.”

James has 41.8 million followers on Twitter (the most among all pro athletes in the U.S. and second in the world behind Cristiano Ronaldo’s 75.6 million) and nearly 123 million on Facebook (also tops among all pro athletes in the U.S.).

Among the Top 50 most valuable team in U.S. sports on social media in 2018, the MVPindex EVA includes 17 NFL teams, 14 NBA teams, 11 MLB teams and eight from the NHL.

The EVA Top 10 also includes the Houston Rockets ($164.9 million EVA), World Series champions Boston Red Sox ($163.8 million), New England Patriots ($151.9 million); and the Chicago Bulls ($139.1 million).

MVPindex said winning the Series helped the Red Sox generate 24.5 million more engagements versus 2017.

Concurrently, winning Super Bowl LII helped the Philadelphia Eagles double their overall engagement  (to 73.9 million) versus 2017. The Eagles finished No. 13 overall with an EVA of $111.5 million.

Fellow Philadelphia residents the 76ers also doubled their engagement versus 2017 (to 50.1 million), coming in No. 22 on the list with an EVA of $68.5 million.

The year's highest-performing NHL team was the Pittsburgh Penguins at No. 25 overall with an EVA of $66 million.

The Stanley Cup champion Washington Capitals were No. 45 overall with an EVA of $40.6 million.

The top MLS team was league champion Atlanta United at No. 64 with an EVA of $27 million.

MVPindex said its MVPindex Engagement Value Assessment evaluates all of the social activity throughout the past year to determine the potential market value of a property's social media footprint, including but not limited to: Reach (fans, followers, impressions), Engagement (likes, comments, shares, retweets, favorites) and Conversation (positive/negative mentions).

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