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• TB12, the fitness and wellness organization co-founded by Tom Brady, has launched the TB12 Method mobile application, offering a “roadmap to the TB12 Method and lifestyle . . . a more natural, holistic and comprehensive training approach that focuses on muscle pliability, creating softer, longer and more resilient muscles,”
• Good news for effort: 'Puerto Rico is open for tourism — 100+ operational, 4K taking orders. All fully operational. Major tourism attractions Island-wide have been cleaned & restored.'
• Kelley McCormick is joining Under Armour in a newly created position as svp-corporate communications. She most recently was managing director for SKDKnickerbocker communications agency.

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Top-Sell NFL Jerseys Dick's Sporting Goods (Season to Date)

1. Carson Wentz QB Philadelphia Eagles
2. Dak Prescott QB Dallas Cowboys
3. Tom Brady QB New England Patriots

4. Ezekiel Elliott RB Dallas Cowboys
5. Von Miller LB Denver Broncos
6. Odell Beckham Jr, WR New York Giants
7. Antonio Brown WR Pittsburgh Steelers

8. Rob Gronkowski TE New England Patriots
9. James Conner RB Pittsburgh Steelers
10. Julio Jones WR Atlanta Falcons
11. Matthew Stafford QB Detroit Lions
12. Mitch Trubisky QB Chicago Bears
13. A.J. Green WR Cincinnati Bengals
14. Luke Kuechly LB Carolina Panthers
15. J.J. Watt DE Houston Texans

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3. Josef Martínez
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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
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Monday
Oct222012

WNBA Champs Getting Jersey Sponsor, NBA Fever Pitch Not Far Behind

By Barry Janoff

October 22, 2012: The WNBA continues to move in a marketing and sponsorship direction and paving a road on which the NBA may not be far behind.

Pacers Sports & Entertainment and the Indiana Fever said they have signed a new multi-year deal with national athletic retailer Finish Line that would include feature the Finish Line logo on Fever team jerseys beginning in the 2013 season.

Under terms of the deal, the Finish Line brand would also be integrated into Fever TV broadcasts and team merchandise, team advertising and signage at Bankers Life Fieldhouse, in-game advertising as part of the NBA's Indiana Pacers and Fever radio networks, and Web links on FeverBasketball.com and BankersLifeFieldhouse.com.

Financial terms of the deal were not disclosed. The Finish Line, which already has been a partner with the Fever, is headquartered in Indianapolis and has 641 stores in the U.S.

The Indiana Fever won their first WNBA title Sunday night, riding 25 points from all-star Tamika Catchings to defeat the Minnesota Lynx.
 
According to the WNBA, Indiana’s pact with Finish Line means that half of the league's 12 teams now have jersey-front sponsorship deals. The others are the Phoenix Mercury  (LifeLock), Los Angeles Sparks (Farmers Insurance, pictured), Seattle Storm (Microsoft's Bing), New York Liberty (Foxwood) and Washington Mystics (Inova Health System).

The NBA said that it would allow "advertising patches" on game jerseys beginning with the 2013-14 season, which would be in addition to the logo allowed from adidas, the league's official uniform supplier.

Industry analysts said the NBA move could generate upward of $100 million in revenue for the league. Other sports groups in the U.S. that allow prominent ads on their official garb are Major League Soccer and Nascar. Other leagues, such as the NFL, allow marketers logos on practice jerseys but not on game-day gear.

“[This] agreement with Finish Line is one of the landmark moments in our franchise history,” Kelly Krauskopf, COO and GM for the Fever, said in a statement. “Finish Line is a widely respected national brand in the athletic retail market. Partnering with such a reputable and prestigious company as Finish Line will enhance our own branding and visibility in the Indiana sports community and abroad.”

WNBA Adds Fifth Jersey Sponsor

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