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• Puma, which is rebooting its hoops division with the signing of potential top NBA draft picks Deandre Jordan and Michael Bagley III to shoe deals, said it has named producer/musician/businessman Jay-Z as president of basketball operations. The company said it has been working with Jay-Z run Roc Nation “for quite some time.” In addition, Hall of Famer Walt "Clyde" Frazier, a Puma partner for its first signature shoe in the 1970’s and long-time endorser, has signed a lifetime contract with the shoe brand.

• Panini America has signed an exclusive autograph trading card memorabilia agreement with All-American point guard Trae Young, a projected Top Ten pick in this week's 2018 NBA Draft. Young led the nation in both scoring (27.4 ppg) and assists (8.8 apg) during a his freshman season with the University of Oklahoma.

• Xyience said it would be an official sponsor and the official energy drink for the 2018 International Champions Cup presented by Heineken, a premier  occer tournament featuring top clubs and players from Europe. The ICC runs from July 20- Aug. 7 and includes 17 matches played across 14 U.S. cities. (ESPN, ESPN2, ESPN Deportes and SiriusXM.) Sponsors also  include Heineken, Ally, Hertz, MasterCard, Gatorade, Konami and Vivid Seats.

KEEPING SCORE

Top-Selling MLB Jerseys (Jan.-May 2018)

1. Jose Altuve Houston Astros
2. Aaron Judge New York Yankees
3. Clayton Kershaw Los Angeles Dodgers
4. Giancarlo Stanton New York Yankees
5. George Springer Houston Astros
6. Anthony Rizzo Chicago Cubs
7. Kris Bryant Chicago Cubs
8. Shohei Otani Los Angeles Angels
9. Carlos Corea Hoston Astros
10. Mookie Betts Boston Red Sox
11. Mike Trout Los Angeles Angels
12. Cody Bellinger Los Angeles Dodgers
13. Buster Posey San Francisco Giants
14. Javier Baez Chicago Cubs

SOURCE: MLBShop.com

BUY SELL

WEEKEND BOX OFFICE (June 15-17)

1. Incredibles 2 - Disney - $180 M ($231.5M worldwide)
2. Ocean's 8 - Warner Bros. - $19.6M
3. Tag - Warner Bros. - $14.6M
4. Solo: A Star Wars Story - Disney - $9.1M
5. Deadpool 2 - 20th Century Fox - $8.8M
6. Hereditary - A24 - $7M
7. Superfly - Sony - $6.3M
8. Avengers: Infinity War - Disney - $5.3M
9. Adrift - STX Entertainment - $2.1M
10. Book Club - Paramount - $1.9M
11. A Wrinkle In Time - Disney - $1.8M
12. Gotti - Vertical Entertainment - $1.7M

NOTE: Jurassic World: Fallen Kingdom - Universal $173.6M international (opens in U.S. June 22)

SOURCE: COMSCORE.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

MGM: Creed II Nov. 21 World Cup Ads Below

COLLEGE

Men's Hoops Are 'Toxic'
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Oct222012

WNBA Champs Getting Jersey Sponsor, NBA Fever Pitch Not Far Behind

By Barry Janoff

October 22, 2012: The WNBA continues to move in a marketing and sponsorship direction and paving a road on which the NBA may not be far behind.

Pacers Sports & Entertainment and the Indiana Fever said they have signed a new multi-year deal with national athletic retailer Finish Line that would include feature the Finish Line logo on Fever team jerseys beginning in the 2013 season.

Under terms of the deal, the Finish Line brand would also be integrated into Fever TV broadcasts and team merchandise, team advertising and signage at Bankers Life Fieldhouse, in-game advertising as part of the NBA's Indiana Pacers and Fever radio networks, and Web links on FeverBasketball.com and BankersLifeFieldhouse.com.

Financial terms of the deal were not disclosed. The Finish Line, which already has been a partner with the Fever, is headquartered in Indianapolis and has 641 stores in the U.S.

The Indiana Fever won their first WNBA title Sunday night, riding 25 points from all-star Tamika Catchings to defeat the Minnesota Lynx.
 
According to the WNBA, Indiana’s pact with Finish Line means that half of the league's 12 teams now have jersey-front sponsorship deals. The others are the Phoenix Mercury  (LifeLock), Los Angeles Sparks (Farmers Insurance, pictured), Seattle Storm (Microsoft's Bing), New York Liberty (Foxwood) and Washington Mystics (Inova Health System).

The NBA said that it would allow "advertising patches" on game jerseys beginning with the 2013-14 season, which would be in addition to the logo allowed from adidas, the league's official uniform supplier.

Industry analysts said the NBA move could generate upward of $100 million in revenue for the league. Other sports groups in the U.S. that allow prominent ads on their official garb are Major League Soccer and Nascar. Other leagues, such as the NFL, allow marketers logos on practice jerseys but not on game-day gear.

“[This] agreement with Finish Line is one of the landmark moments in our franchise history,” Kelly Krauskopf, COO and GM for the Fever, said in a statement. “Finish Line is a widely respected national brand in the athletic retail market. Partnering with such a reputable and prestigious company as Finish Line will enhance our own branding and visibility in the Indiana sports community and abroad.”

WNBA Adds Fifth Jersey Sponsor

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