Top
POLL POSITION
Best Marketing Events In April 2017
 
pollcode.com free polls
KEEPING SCORE

NFL 2017 First Round Draft Picks
1. Cleveland Browns
Garrett, Myles
DE 6'4" 272 Texas A&M
2. Chicago Bears (From 49ers)
Trubisky, Mitchell
QB 6'2" 222 North Carolina
3. San Francisco 49ers (From Bears)
Thomas, Solomon
DE 6'3" 273 Stanford
4. Jacksonville Jaguars
Fournette, Leonard
RB 6'0" 240 LSU
5. Tennessee Titans (From Rams)
Davis, Corey
WR 6'3" 209 Western Michigan
6. New York Jets
Adams, Jamal
S 6'0" 214 LSU
7. Los Angeles Chargers
Williams, Mike
WR 6'4" 218 Clemson
8. Carolina Panthers
McCaffrey, Christian
RB 5'11" 202 Stanford
9. Cincinnati Bengals
Ross, John
WR 5'11" 188 Washington
10. Kansas City Chiefs (From Bills)
Mahomes, Patrick
QB 6'2" 225 Texas Tech
11. New Orleans Saints
Lattimore, Marshon
CB 6'0" 193 Ohio St.
12. Houston Texans (From Browns through Eagles)
Watson, Deshaun
QB 6'2" 221 Clemson
13. Arizona Cardinals
Reddick, Haason
LB 6'1" 237 Temple
14. Philadelphia Eagles (From Vikings)
Barnett, Derek
DE 6'3" 259 Tennessee
15. Indianapolis Colts
Hooker, Malik
S 6'1" 206 Ohio St.
16. Baltimore Ravens
Humphrey, Marlon
CB 6'0" 197 Alabama
17. Washington Redskins
Allen, Jonathan
DE 6'3" 286 Alabama
18. Tennessee Titans
Jackson, Adoree'
CB 5'10" 186 USC
19. Tampa Bay Buccaneers
Howard, O.J.
TE 6'6" 251 Alabama
20. Denver Broncos
Bolles, Garett
OT 6'5" 297 Utah
21. Detroit Lions
Davis, Jarrad
LB 6'1" 238 Florida
22. Miami Dolphins
Harris, Charles
OLB 6'3" n253 Missouri
23. New York Giants
Engram, Evan
TE 6'3" 234 Mississippi
24. Oakland Raiders
Conley, Gareon
CB 6’0” 195 Ohio St
25. Cleveland Browns (From Texans)
Peppers, Jabrill
S 5'11" 213 Michigan
26. Atlanta Falcons (From Seahawks)
McKinley, Takkarist
DE 6'2" 250 UCLA
27. Buffalo Bills (From Chiefs)
White, Tre'Davious
CB 5'11" 192 LSU
28. Dallas Cowboys
Charlton, Taco
DE 6'6" 277 Michigan
29 .Cleveland Browns (From Packers)
Njoku, David
TE 6'4" 246 Miami
30. Pittsburgh Steelers
Watt, T.J.
OLB 6'4" 252 Wisconsin
31. San Francisco 49ers (From Seahawks through Falcons)
Foster, Reuben
LB 6'0" 229 Alabama
32. New Orleans Saints (From Patriots)
Ramczyk, Ryan
OT 6'6" 310 Wisconsin

WHAT YOU SAY!?

ESPN’s 2017 Monday Night Football Schedule
Preseason
Thurs, Aug. 17
Tampa Bay Buccaneers at Jacksonville Jaguars 8 PM ET
Mon, Aug. 21
New York Giants at Cleveland Browns 8 PM ET

Regular Season (8 PM ET unless indicated)
Sept. 11
New Orleans Saints at Minnesota Vikings 7 PM ET
Los Angeles Chargers at Denver Broncos 10:15 PM ET
Sept. 18
Detroit Lions at New York Giants
Sept. 25
Dallas Cowboys at Arizona Cardinals
Oct. 2
Washington Redskins at Kansas City Chiefs
Oct. 9
Minnesota Vikings at Chicago Bears
Oct. 16
Indianapolis Colts at Tennessee Titans
Oct. 23
Washington Redskins at Philadelphia Eagles
Oct. 30
Denver Broncos at Kansas City Chiefs
Nov. 6
Detroit Lions at Green Bay Packers
Nov. 13
Miami Dolphins at Carolina Panthers
Nov. 20
Atlanta Falcons at Seattle Seahawks 
Nov. 27
Houston Texans at Baltimore Ravens 
Dec. 4
Pittsburgh Steelers at Cincinnati Bengals
Dec. 11
New England Patriots at Miami Dolphins
Dec. 18
Atlanta Falcons at Tampa Bay Buccaneers
Dec. 25
Oakland Raiders at Philadelphia Eagles

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Apr072011

WWE Rebrands, Reboots Business Strategy to Enhance Global Entertainment Focus

April 7, 2011: The sports company known worldwide for WrestleMania, Monday Night Raw, Hulk Hogan, "Rowdy" Roddy Piper, "Triple H" and John Cena has had many official names in its history: Capitol Wrestling Corporation Ltd, Titan Sports Inc., World Wrestling Federation Entertainment and, since 2002, World Wrestling Entertainment.

Now, the Stamford, Conn.-based entity is changing its name again "to better reflect the company’s global entertainment offerings." Moving forward, World Wrestling Entertainment has rebranded itself as WWE, which embodies "a new business model for future growth."

“The new business model of the company better reflects what WWE is all about — being a global entertainment company,” Vince McMahon, chairman and CEO for WWE, said in a statement. “We will always be loyal to our core business that made WWE a globally known entity. However, the future of WWE will be the addition of new entertainment content opportunities beyond the ring.”

The rebranding initiative will be supported via a national consumer and business-to-business ad campaign, “Bigger. Badder. Better," which includes cable TV, print and online. WWE, whose roots date back to 1952, is expected to unveil marketing to support its 60th anniversary in 2012.

“The new business model of the company better reflects what WWE is all about — being a global entertainment company."

Although WrestleMania and familiar events will continue to be part of the strategy, WWE pinpointed two key components to its brand expansion: The "active pursuit to acquire entertainment content companies and the outsourcing of WWE’s core competencies: television and film production, live event production and licensing."

As part of the new business model, the company said it would also focus on the development of new TV products, including scripted, non-scripted and animated programs as well as the launch of a WWE network in the next 12-18 months.

WWE previewed some of its rebranding efforts during WrestleMania XXVII this past weekend in Atlanta. The first program of the brand expansion is Tough Enough, WWE’s reality program in which participants compete for a WWE contract. It ran on MTV from 2001-03 but re-debuted, this time on USA Network, on April 7.

WWE said that more attention would be paid to producing TV shows and movies, such as 'Legendary.'Also supporting will be marketing partners including Kmart, the National Guard, Mattel and Vivendi Entertainment, which is WWE’s North American retail and rental distribution partner.

Last month, Wal-Mart signed a deal to become the exclusive retailer for WWE Studios’ films, covering the next five theatrical releases through 2012. The alliance gives Wal-Mart, Sam’s Club and Walmart.com the exclusive right to sell DVD and Blu-ray versions of the films for the first 90 days of release.

As part of the deal, Wal-Mart will be integrated into WWE’s multi-million dollar marketing campaign for each retail release across all WWE platforms. WWE said the partnership had a successful test run last fall with the in-store release of Legendary, starring Patricia Clarkson, Danny Glover and WWE star John Cena, which was available exclusively at Wal-Mart and distributed through Vivendi.

In addition to focusing on the expansion of the company, WWE said it would bolster its core business with the launch of a "talent development department" headed by Paul “Triple H” Levesque. The department will put a "greater emphasis on worldwide recruitment, training and character development to identify future WWE Superstars and Divas," according to WWE.

Even with a new global focus, WWE will continue to produce its record-setting WrestleMania event.The WWE said it set new marks for the second consecutive year when WrestleMania XXVII on April 3 became the highest grossing and most attended entertainment event at the Georgia Dome in Atlanta. According to WWE, WrestleMania XXVII grossed $6.6 million, with 71,617 in attendance.

Wrerstlemania XXVI set attendance and financial records at the University of Phoenix Stadium on March 28, 2010, with 72,219 at the venue and $5.8 million in gross sales. WrestleMania XXVIII is scheduled for April 1, 2012 at Sun Life Stadium in Miami.

WWE's WrestleMania Sets Attendance, Gross Ticket Sales Mark . . .  Again

Back To Finances

Back to Home Page