Top
NEWS REAL
• In response to the mass shooting that occurred in the early hours of August 4, 2019, The Dayton Foundation has established the Dayton Oregon District Tragedy Fund.

• "The secret of life is honesty and fair dealing. If you can fake that, you've got it made."

• "I refuse to join any club that would have me as a member."

• "I intend to live forever, or die trying." — Groucho Marx RIP 8-19-1977

• Per NBC Sports: “A plane carrying Dale Earnhardt Jr., his wife Amy and their daughter Isla rolled off the end of a runway and caught fire upon landing today (Aug. 15)  in Elizabethon (Municipal Airport), Tenn. All (five people) aboard the plane (including two pilots) are safe.”The airport is about 14 miles south of Bristol Motor Speedway, where Earnhardt Jr. was scheduled to be part of the NBC Sports crew cowering this weekend’s Nascar races.

• Continuing its expansion into the sports betting landscape, MLB has signed a multi-year partnership designating FanDuel as an “authorized gaming operator” of the league. FanDuel called it a “landmark deal” as it marks the company’s first partnership with MLB or an MLB team. MLB also has alliances in the sports betting category that include MGM Resorts International, Draftings and Sportradar. Full story here.

• For future trivia buffs: ex-NFL and Oklahoma quarterback Landry Jones has become the first player to officially sign with the XFL, which is scheduled to begin play in February 2020. Landry, who played in 19 games (five starts) during his NFL career (2013-18), mainly with the Pittsburgh Steelers, will be assigned to one of eight XFL teams via an eignt man QB draft scheduled for the fall. Financial terms were not released.
 

• Nick Kyrgios, currently ranked No. 27 in the world, has been fined $113,000 by the ATP relating to a series of incidents during his second-round loss at the Western & Southern Open Wednesday evening in Cincinnati, including five separate unsportsmanlike conduct situations, each a $20,000 fine.

• National consumer cannabidiol (CBD) brand cbdMD has signed a deal with reigning UFC heavyweight world champion, Daniel "DC" Cormier, which comes as Cormier is scheduled to defend his heavyweight title against Stipe Miocic at UFC 241 on Aug.17.

• T-Mobile said it would donate $2,000 per home run hit at the inaugural T-Mobile Little League Home Run Derby to Little League Baseball and Softball—pledging to hit at least $1 million in total donations in its first year of partnership. The money will fund participation grants to make programs more affordable for kids and families. The donation includes the $642,000 donated at the T-Mobile Home Run Derby at MLB All-Star Week.

• Seattle Seahawks QB Russell Wilson has become an investor in the MLS Seattle Sounders, along with his wife, musician Ciara; as well as rap artist Macklemore and his wife Tricia Davis. The Sounders also said that founding owner Joe Roth is leaving the club.

NBA Opening Weekend presented by Kia national TV Games 2019-20:
Oct. 22 New Orleans Pelicans vs. Toronto Raptors (TNT), Los Angeles Lakers vs. Los Angeles Clippers (TNT); Oct. 23 Boston Celtics vs. Philadelphia 76ers (ESPN), Denver  Nuggets vs. Portland Trail Blazers (ESPN); Oct. 24 Milwaukee Bucks vs. Houston Rockets (TNT), Los Angeles Clippers vs. Golden State Warriors (TNT); Oct. 25 Dallas Mavericks vs. New Orleans Pelicans (ESPN), Utah Jazz vs. Los Angeles Lakers (ESPN).

• WNBA Teams, Players Now Part Of NBA 2K20: "We have arrived!" Full story here.

• The NFL said the Pro Bowl would return to Orlando's Camping Ground Stadium for the fourth successive year, scheduled for Jan. 26, 2020. It will air live on ESPN and ESPN Deportes and be simulcast on ABC (3 PM ET). Full story here.

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

NBC Sports Group and Mecum Auctions have signed a multi-year partnership extension to continue coverage of Mecum car auctions across NBC Sports through 2024.

The top-five selling cars since the start of the partnership in 2014:
1, 1964 Ford GT40 Prototype GT/104 $7M (2014)
2, 2014 Ferrari LaFerrari $4.7M (2016)
3. 1966 Ford GT40 MkI $4.4M (2016)
4. 1933 Duesenberg Model J Convertible Coupe $3.85M (2018)
5. 1971 Plymouth Hemi Cuda Convertible  $3.5 (2014)

KEEPING SCORE

World's Most Valuable Sports Franchises

1. Dallas Cowboys $5 billion, +4%
2. New York Yankees $4.6 billion +15%
3. Real Madrid $4.24 billion +4%
4. Barcelona $4.02 bilion
5. New York Knicks $4 billion +11%
6. Manchester United $3.81 billion
7. New England Patriots 43.8 billion
8. Los Angeles Lakers $3.7 billion +12%
9. Golden State Warriors $3.5 billion +13%
10. New York Giants $3.3 billion

11. Los Angeles Dodgers $3.3 billion
12. Boston Red Sox 43.2 billion
12. Los Angeles Rams $3,2 billion
14. Washington Redskins $3.1 billion
14. Chicago Cubs $3.1 billion
16. San Francisco 49ers $3.05 billion
17. Bayern Munich $3.01 billion
18. San Francisco Giants $3 billion
19. Chicago Bulls $2.9 billion
19. Chicago Bears $2.9 billion

SOURCE: FORBES

BUY SELL

Weekend Box Office Aug. 16-18
1. Good Boys $21M
2. Hobbs & Shaw $14.1M
3. The Lion King $11.9M
4. Angry Birds 2 $10.5M
5. Scary Stories $10M
6. 47 Meters Down $9M
7. Dora and the Lost City of Gold $8.5M
8. Once Upon a Time in Hollywood $7.6M
9. Blinded By the Light $4.5M
10.The Art of Racing in the Rain $4.4M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

8-3-19 El Paso Relief Fund See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Monday
Jan172011

X Marx The Spot As Groucho Takes On Watson In 'I'm An IBM'er' Campaign

By Barry Janoff, Executive Editor

Groucho Marx stars in an IBM spot that focuses on the upcoming grand challenge on 'Jeopardy'.January 16, 2011: Groucho Marx starred on stage, screen and TV during a career that spanned some 70 years. Now he is starring in a spot for IBM that is part of the company's on-going "I'm An IBM'er" campaign.

The spot, "Natural Language," is a companion piece to "Man Vs. Machine On Jeopardy." Both spots focus on Watson, a computer system that is scheduled to compete on the TV show, Jeopardy, Feb. 14-15-16, in a grand challenge against all-time top winners Ken Jennings and Brad Rutter and hosted by Alex Trabek. The spot with Groucho and the "Man Vs. Machine" commercial both explain how the Watson supercomputer was specifically designed and programmed to understand the puns and word plays that are central to Jeopardy but usually misinterpreted by computers.

In "Natural Language," Groucho is seen as one of his classic characters, Captain Spalding, delivering one of his classic lines from the Marx Brothers' movie, Animal Crackers. "One morning I shot an elephant in my pajamas. How he got in my pajamas I don't know." Later, we see a shot of the Jeopardy game board, which under the category "Animal Talk" asks, "Groucho quipped, 'One morning I shot' this 'in my pajamas." The response, in classic Jeopardy style, must come in the form of a question: "What is an elephant?"

A voiceover in the spot offers, "Real language is filled with nuance, slang and metaphor. It's more than half the world's data." As an example, we then see a flash card which on one side has a picture of a baseball bat and on the other side a picture of a flying bat. The spot continues, "But computers couldn't understand it. Watson is a computer that understands meaning in our language and pinpoints the right answer, instantly. It uses deep analytics to answer questions computers never could before. Even the ones on Jeopardy."

The Jeopardy board is then shown offering six topics of examples puns, nuances and word plays that Watson could face when it challenges the two human contestants in February: Vice Precedents, Off The Record, Animal Talk, Characters Who Became Words, Slings & Arrows, Of Outrageous Fortune.

The voiceover then offers the campaign's tag line: "That's what I'm working on. I'm an IBM'er. Let's build a smarter planet." The Groucho spot airs during NFL games and other network and cable programming. Lead agency is Ogilvy & Mather, New York. (See Groucho spot here.)

Of course, the answer must be in the form of a question.The grand prize for the Watson Jeopardy competition will be $1 million, with second place earning $300,000 and third place earning $200,000. IBM said it would donate 100% of its winnings to charity while Rutter and Jennings will each donate half of their winnings to charity.

The goal of all of this is to create a computer system whose technology can work with doctors, scientists, educators and others to more accurately and quickly determine and define situations in which other systems have come up short due to misinterpreting or simply not understanding language. According to John E. Kelly III, svp and director of IBM research, in USA Today, "In the field of artificial intelligence, people spend lifetimes trying to advance that science inche. What we have done is advance artificial intelligence by miles."

Still, that might not help Watson take on the late Groucho (who died in 1977) should he ever appear as a virtual character on Jepordy, where he might rattle off some his famous lines and cause Watson to short-circuit in an attempt to keep pace:

• "Ice water? Get some onions. That'll make your eyes water!"
• "If you want to see a comic strip, you should see me in the shower."
• "Time flies like an arrow. Fruit flies like a banana."
• "Either he's dead or my watch has stopped.”
•  “I have a mind to join a club and beat you over the head with it.”
•  “I'm not a vegetarian, but I eat animals who are."
•  "Before I speak, I have something important to say."
•  "I worked my way up from nothing to a state of extreme poverty."
•  "If I held you any closer I would be on the other side of you."
•  "Who are you going to believe, me or your own eyes?"

Back to Ad Campaigns

Back to Home Page